Send Slack channel messages for new HubSpot tickets (API integration)

Instantly connect HubSpot and Slack with pre‑built templates using Postman Flows.

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Overview

Stay on top of customer support and service requests by sending Slack messages whenever a new ticket is created in HubSpot. This API-based workflow helps your support, success, or ops teams act quickly—without needing to constantly check the CRM. Easily tailor the message to show key ticket info and route it to the right Slack channel.


How does the HubSpot and Slack integration template work?

This template uses Postman Flows to connect HubSpot and Slack to:

  • Monitor HubSpot for new support tickets

  • Extract ticket properties like subject, status, priority, and contact info

  • Format the data into a Slack-compatible message block

  • Post the message to a specific Slack channel using the Slack API


How to use the template

  • Set up authentication: HubSpot setup guide, Slack setup guide

  • Store your credentials as environment variables: Add your API tokens and Slack channel ID.

  • Configure the flow: Customize which HubSpot ticket fields to include in the Slack message.

  • Test and activate: Run the flow with sample ticket data to confirm messages are delivered correctly.

  • (Optional) Extend the flow to notify different channels based on ticket priority, source, or status.


🚀 Get started in seconds

Fork this template to create a real-time alert system between HubSpot Tickets and Slack. Postman Flows gives you the flexibility to customize message formatting, routing, and logic—so your team never misses a critical support request.

Frequently asked questions

What is Postman Flows?

Postman Flows is a visual tool for building API workflows. You can connect APIs, services, and data in a drag-and-drop interface—without writing code. It’s built for developers and technical teams who want flexibility and control over how APIs interact.

Zapier is great for automating popular SaaS tools. Postman Flows is API-first—it gives you complete control over request structure, data transformations, and logic. You can use it to orchestrate internal APIs, chain service calls, and go beyond the limitations of most no-code tools.

Yes. Because Flows are built on top of Postman’s core platform, you can connect to internal APIs, services behind a firewall, or staging environments—just like you would with any Postman request. It’s ideal for platform teams and service orchestration.

No coding required—but if you’re comfortable with APIs and how requests are structured, you’ll feel right at home. Flows lets you visually define logic, pass data between steps, and build useful workflows without writing scripts.

You can trigger Flows manually or on a schedule using Postman Monitors. Programmatic triggers like webhooks or Postman’s public API aren’t supported yet, but they’re on the roadmap.

You can run Flows interactively in your browser. Use test environments to simulate different conditions, inspect step-by-step output, and refine your logic before going live.

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