Update contacts in HubSpot with new Notion database items (API integration)
Instantly connect Notion and HubSpot with pre‑built templates using Postman Flows.
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Overview
Sync new items from a Notion database to HubSpot contacts using this Postman Flows template. Ideal for marketing and operations teams who use Notion as a CRM, lead tracker, or contact intake system, this integration automates the handoff of data from Notion into your HubSpot pipeline—without needing middleware or manual copy/paste.
How does the Notion and HubSpot integration template work?
This template uses Postman Flows to:
Detect new database items in a Notion table
Extract contact data like name, email, and company
Check whether the contact already exists in HubSpot
Create or update contact records inside your HubSpot CRM
How to use the template
Set up authentication for both services
Notion: Create a Notion integration and generate a token from your workspace
Store variables in Postman
Add the Notion database ID and access tokens as environment variables
Configure the flow
Add your environment to each Send Request block
Run the flow with test records from your Notion database
Use Postman’s debugger to inspect and verify requests
(Optional) Automate
Trigger the flow regularly to check for new Notion items and sync contacts continuously
Get started in seconds
Fork this template, connect Notion and HubSpot, and automate your contact syncing workflow. Perfect for teams using Notion as a CRM or lightweight lead management tool who want seamless updates to HubSpot.
Frequently asked questions
What is Postman Flows?
Postman Flows is a visual tool for building API workflows. You can connect APIs, services, and data in a drag-and-drop interface—without writing code. It’s built for developers and technical teams who want flexibility and control over how APIs interact.
How is this different from Zapier?
Zapier is great for automating popular SaaS tools. Postman Flows is API-first—it gives you complete control over request structure, data transformations, and logic. You can use it to orchestrate internal APIs, chain service calls, and go beyond the limitations of most no-code tools.
Can I use Flows with internal APIs or microservices?
Yes. Because Flows are built on top of Postman’s core platform, you can connect to internal APIs, services behind a firewall, or staging environments—just like you would with any Postman request. It’s ideal for platform teams and service orchestration.
Do I need to know how to code to use Flows?
No coding required—but if you’re comfortable with APIs and how requests are structured, you’ll feel right at home. Flows lets you visually define logic, pass data between steps, and build useful workflows without writing scripts.
Can I run this Flow automatically?
You can trigger Flows manually or on a schedule using Postman Monitors. Programmatic triggers like webhooks or Postman’s public API aren’t supported yet, but they’re on the roadmap.
How do I test a Flow before using it in production?
You can run Flows interactively in your browser. Use test environments to simulate different conditions, inspect step-by-step output, and refine your logic before going live.
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